A new term has crept into today’s vocabulary: “MySpace bankruptcy” (also “Facebook bankruptcy”). The first time I read these, I figured the companies had somehow filed some sort of business bankruptcy or Chapter 11 bankruptcy. But no, they’re quite robust and healthy with their annoying flash ads and heavily sponsored web pages.
What Myspace bankruptcy means, apparently, is that the user has a page on My Space (or Face book), which are both popular social networking web sites. And realizing that these are addictive and major time sucks, finally deciding to delete and end their account.
O! How dramatic! That something so simple (”I’m deleting my account”) is somehow tied to something so major (”I am filing bankruptcy”). But scale aside, is this an apt analogy, or does this new slang somehow perpetuate a myth about bankruptcy?
True, people become attached to a myspace customized page, complete with modified templates, songs, videos, flash animation and a sordid collection of “friends” and messages and blogs and movie reviews. Usually this takes some time. And then the user checks on their messages daily, giving updates about their mood, their status, and so yawn. So, making the decision to end the timesuck and just delete the account and do Myspace Bankruptcy is the destruction of something (presumably good) that was accumulated.
But is that right? Filing Bankruptcy (the normal kind) is not the destruction of something good. It’s the elimination or reduction of something bad (debt). And before you say that it destroys your credit, most people have messed up credit already before they file bankruptcy. Is the negative impact really that great for most people who have been in collection creditor harassment for 2 years with 9 accounts and being sued by yet another credit card collection agency? Filing bankruptcy gives most people a new start, a chance to wipe out something negative. And removing a negative is a good thing.
Myspace bankruptcy is removing a positive, which is a bad thing. So, this terminology is really the opposite. Bankruptcy can be a good outcome, giving people a new opportunity for a new beginning.
So, what to do about this new misleading jargon? There needs to be a better phrase. The more appropriate analogy, then, seems to be something else for the concept of destroys your identity (in the online sense). The first thing that pops into my mind would be Myspace suicide or Facebook suicide.
But that would be too dramatic.
I know! How about just telling your not-really-your-friends that “I’m deleting my account” and getting on with your life and doing something meaningful with your time?
Like, oh, I don’t know: creating a budget?
But that’s a column for another day.











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